Manager Brand Communications (6-Month Fixed-Term Contract)

Job Description

In this role, you will play an integral part in building the adidas brand as the best sports brand in Turkey through innovative storytelling and inspirational brand exposure for respective categories. You will launch campaigns by leading the campaign planning process and creation of campaign content toolkit.

Requirements

• Bachelors in related field required
• Minimum of 5 years equivalent professional experience, ideally in brand marketing disciplines
• Experience managing external agencies, partners and vendors
• Advanced user of MS Office suite of products
• Fluent in written and spoken English is a must

Responsibilities

• Ensure Global/EM marketing guidelines are upheld during the execution of concepts to local market
• Lead and deliver powerful market activation plans to win in respective categories
• Plan and drive seasonal brand activation/comms calendar and campaign planning milestones
• Brief the creative & event agencies for localized content
• Manage to set KPIs for global & local campaigns and present campaign performance reports
• Monitor and analyze competitor activities