Social Media Content & Ads Specialist

Job Description

This role offers the chance to drive social media engagement and growth across multiple client accounts in a fully remote, flexible environment. You will be responsible for creating compelling content, managing ad campaigns, and analyzing performance metrics to optimize results.

Requirements

• Proficiency in English (C1 level)
• Strong experience with social media ads, including Facebook Business Manager, TikTok, Instagram, and LinkedIn
• Proven experience in social media content creation and account management
• Excellent writing skills in both English and Spanish
• Experience analyzing social media metrics and campaign performance is a plus
• Ability to meet deadlines, prioritize tasks, and work independently in a remote environment

Responsibilities

• Write and publish engaging social media posts, stories, and videos across platforms
• Create effective ad copy and manage social media advertising campaigns
• Assign graphic creation and collaborate with designers
• Conduct research on marketing trends and client-specific demographics
• Plan and implement strategic campaigns to increase audience engagement
• Analyze campaign performance and optimize content and ads
• Manage deadlines and ensure timely delivery of social media initiatives
• Write and maintain blog content to support marketing goals