B2B Sales & Public Relations Specialist

Job Description

The B2B Sales & PR Specialist will drive business growth by managing client relationships, closing deals, and enhancing e2next’s brand reputation through strategic PR initiatives. This role combines sales acumen with communication skills to foster long-term B2B partnerships.

Requirements

• Bachelor’s degree in Business, Marketing, Communications, or related field
• 3+ years in B2B sales

Responsibilities

• Identify and target potential B2B clients through research, networking, and outreach
• Develop and execute sales strategies to meet revenue targets
• Conduct product/service presentations, negotiations, and contract closures
• Manage the sales pipeline using CRM
• Collaborate with marketing to align sales efforts with campaigns
• Build and maintain relationships with industry media, influencers, and stakeholders
• Draft press releases, articles, and thought leadership content
• Organize PR events (webinars, conferences, partnerships)
• Monitor media coverage and manage the company’s public image
• Address PR crises proactively
• Provide insights to product teams based on client feedback
• Represent e2next at industry events and trade shows