Marketing Strategy and Media Manager

وصف الوظيفة

Watsons Turkey is looking for a Marketing Strategy and Media Manager. You will be responsible for planning and managing the overall media strategy, overseeing marketing channels, and measuring ROI across digital and traditional media.

المتطلبات

• University degree in Business Administration, Marketing or related field
• 10 years of proven experience in marketing strategies
• Good knowledge of media and project management
• Proven experience managing integrated marketing campaigns
• Excellent command of English

المسؤوليات

• Plan and manage overall media strategy
• Oversee different marketing channels including stores
• Measure ROI and KPIs of campaigns
• Monitor and evaluate online and ATL media campaigns
• Manage agency partner relationships
• Lead market research with third parties